Purple is the result of a combination of red and blue in the color spectrum. Psychologically, purple is considered a color with spiritual energy, strength and elegance. In the field of design, purple is often used to convey a sense of mystery, creativity and deeper thinking.
Colors have strong symbolic power in our daily lives. Even though it is often seen only as a visual aspect, color can actually have strong meaning and symbolism. One color that has a rich symbolic history is purple. In this article, we will explore the symbolic meaning of the color purple, delving into the meaning and significance that has long been associated with this color.
History and Culture of the Color Purple Symbol
1. Ancient Dates of Mesopotamia
In the oldest historical remains found, records were found regarding the use of purple dye in Chaldea, Babylonia and Mesopotamia. The color purple was often used by the upper class to signify power, wealth and high social status.
2. Ancient Egyptian Pharaonic Kingdom
In Ancient Egypt, purple and blue were considered the colors of royalty and God. At that time, the purple dye known as “Tyrian purple” was one of the most valuable materials available only to royalty and nobility.
3. Byzantine period
The color purple continued to demonstrate its symbolic power throughout the Byzantine Period. Here, the color purple was used exclusively by the Byzantine Emperors and only the Emperors were allowed to use it. This gives purple a special and high status.
Meaning and Significance of the Color Purple Symbol
1. Elegance and Distinction
The color purple is often associated with elegance and distinction, which stems from the historical use of this color by the upper class and prominent people in society. Using purple in design or branding can give the impression of exclusivity and elegance.
2. Creativity and Imagination
The color purple is also associated with creativity and imagination. In the world of art and design, purple is often used to express rich imagination, deep inspiration, and unique creative ideas.
3. Spirituality and Courage
In many cultures, the color purple is associated with spirituality, transformation, and courage. This color often symbolizes resilience, self-discovery, and deep spiritual strength.
Use of the Color Purple in Popular Culture
1. Religious Symbolism
In some religions such as Christianity and Hinduism, the color purple has strong symbolism. In Christianity, purple symbolizes the Time of Passion and Sorrow, while in Hinduism, this color is associated with transcendence and spirituality.
2. Business Identity
Many business brands use purple to provide a distinctive identity and communicate a specific message. Some well-known brands that use purple are Yahoo!, Cadbury, and FedEx. This use of purple color helps the brand to stand out and impress their audience with uniqueness and intelligence.
3. Psychology
In psychological practice, purple is also often used in color therapy. The color purple has a calming effect and can help in the healing and meditation process.
Conclusion
The symbolic meaning of the color purple has a strong influence in human culture and history. From ancient times to the present day, the color purple continues to have rich and varied symbolism. The meaning of purple can symbolize elegance, creativity, spirituality, and more.
In the business world, the use of purple gives brands a strong identity and differentiates them in the market. Undoubtedly, the color purple has a special meaning and meaning that has endured for a long time and continues in the human journey.